Maximize your customer base with an efficient and creative email plan. We partner with dotDigital to offer campaign strategy, as well as email creation, day-to-day program management and analytics to increase click through rates and decrease bounce rates.
Audit and Optimization
At the beginning of any email engagement, a detailed audit is completed to understand your target audience, current effort success, and ideal candidates for improvement of the email program.
Once the audit is completed, email templates are optimized using the findings from the audit. Through audits and optimization, our team develops stronger email strategies that will boost revenue in both the short and long-term.
Email Program Execution
Maintaining your email presence is hard work. We will do the heavy lifting by building and sending emails for you, developing multiple strategies based on the cadence of sends, the ratio of written content and images, time of day, day of the week, subject lines, and more.
No two businesses are exactly alike. Email strategies developed for one company may not work well for another. This is why our team tests all aspects of the email campaigns created to determine what works best for your business.
Email Program Management
Our team wants to make sure you’re getting the most out of your email campaigns. To do this, we will monitor your email campaigns daily, analyzing what content customers engage with most on your website, social media, and within your sent emails.
Our team also researches what your competitors are experiencing in the industry in regards to content engagement. They do all of this to ensure that your emails are optimized to reach your goals.
Custom Email Marketing Services
Are you looking for email services, packages or for email marketing for non-ecommerce sites?
Focused ROI offers custom packages as well as launch services to get your site off on the right track.