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Loch Ness. Bigfoot. The lost city of Atlantis. Myths fascinate and captivate us. Partly because they’re so far-fetched. Which brings us to myths surrounding Magento. As Magento developers, we come across many eCommerce entrepreneurs who are misled by common Magento…
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8 Must-Have Transactional Emails For Your Online Store
The first email ever sent was in 1971 by Ray Tomlinson to himself. Fast forward nearly 50 years and email is still around…and going strong. Especially for marketers. According to Emma, 59% of marketers say email is their biggest source…
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How to Deliver 5-Star Customer Service When You’re a One Man Shop
Emails and orders and returns, oh my! If you run an online store as a one-man shop, you do it all. Unfortunately, customer service often gets sacrificed for more “pressing” tasks like getting orders out the door. Sure, you may…
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5 Common Product Photography Mistakes
Great product photography is critical for eCommerce companies. No matter what you’re selling, product photographs help customers “window shop,” and learn more about your products before they make a purchase. Having a large number of high-quality product photographs is one…
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5 Blogging Mistakes to Avoid Like the Plague
Content marketing should be a big part of your SEO and marketing plan. To successfully rank for keywords, it’s important to create useful, SEO-friendly content. And that means you need to start blogging. But if you’ve never run an eCommerce…
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121eCommerce Wins Best Tech Services Company
Nerd Oscars. That’s what OHTec’s annual Best of Tech Awards is fondly referred to as. And we’re proud to say, we took home the “Oscar” for Best Tech Services Company in Northeast Ohio. “We’re thrilled to win this award” commented our…
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[PODCAST] Best Practices for Magento Data Management
What’s the best way to move data in and out of Magento? API? Direct to database? Flat file import/export? Good ol’ 3 1/2″ floppy? Find out in the latest podcast from Jetrails featuring our very own technical lead, Chris Frigo and…
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Magento 2.3.1 Updates & Features
On March 26, 2019, Magento 2.3.1 was released. According to Magento, “This release includes over 200 functional fixes to the core product, over 500 pull requests contributed by the community, and over 30 security enhancements.” That’s a lot to pack…
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Overcoming “My Sales People Will Hate It” and Other B2B eCommerce Objections
(This article originally appeared in the March issue of Manufacturing Marketing Magazine) B2B eCommerce is huge – and continues to grow. According to data from Statista, manufacturing and merchant wholesale revenue in the U.S. in 2016 amounted to $5.79 trillion dollars…
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5 Reasons to Choose Magento Commerce Over Open Source
Magento Open Source is a great option for eCommerce entrepreneurs who want to be able to customize their online storefronts, but it’s not always the best choice. Magento Commerce is the hosted version of Magento Open Source, which allows you…