Listrak Magento Integration
Brief Overview of Listrak
Listrak was started by father and son duo Howard Kramer and Ross Kramer. Ross had been working in eCommerce developing new websites when one of his clients wanted some sort of email marketing tool. This was in the late 90’s and was the starting point for Listrak. As the years went on Listrak moved on from being simply a way for companies to send mass emails, but also focused on what customers needed in terms of communicating across multiple channels and platforms and collecting data. Listrak has continued to grow and expand from its early days to today, and now offers software for digital marketing and multi channel automated communication, including a Listrak Magento integration.
Reasons to Integrate Your Magento Store with Listrak
Customer engagement and communication is a vital part of increasing sales of your Magento 2 store. If you are already reaching out to customers via an email marketing platform, such as Listrak, or if you are jumping into it for the first time, it’s a good idea to connect your Listrak account with your Magento store. Doing so will make email marketing quicker, easier and way more targeted. Relevant emails lead to higher open rates, which lead to more sales!
What you get when you connect Listrak and Magento:
- Set triggers for emails to go out to subscribers including abandoned cart, price drop notices, repeat purchase, and related product suggestions.
- Collect personal preferences from each individual customer allowing for the creation of highly personalized and relevant emails.
- Gather data on exisiting shoppers past behaviors- purchases, products viewed, time spent on pages- to determine future behaviors and send emails that encourage shoppers to take those steps.
- Detailed reporting guides decisions on how to improve communication.
We Can Connect Your Listrak Email Marketing Account with Your Magento Store
The data team at 121eCommerce can quickly and easily take care of your Magento 2 Listrak integration. Our team of Magento 2 certified developers will connect your Listrak account to the backend of your Magento 2 store, enabling data syncing to and from the two platforms.
121eCommerce has worked with almost all major email marketing platforms and can easily and quickly integrate Listrak to your Magento store so you can start experiencing the benefits of seamless email marketing automation.
Need Help With Your Magento Email Marketing Integration?
We specialize in Magento maintenance and support and are standing by. Reach out now to speak to one of our data specialists and we’ll ensure a smooth and proper installation of Listrak Magento integration.
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